More conservatives complained to the BBC about anti-Tory bias in its 2019 election coverage than Labour supporters complained about there being an anti-Labour bias. (Source).
This trend is consistent with complaints about bias received by the BBC throughout 2019 – most complaints were from conservatives, complaining about the BBC being anti-Tory or anti-Boris – especially The Today Progamme, Andrew Marr Show and Newsnight.
However, the above analysis is based on formal written complaints, which is not a valid indicator of the nature or extent of bias in the media – there may have been more complaints on Twitter and Facebook about the BBC being pro-Tory in its election coverage, but these aren’t ‘formal’ complaints and so don’t need to be dealt with by the BBC.
Hence we need to treat the above figures with caution, especially when Tory voters tend to be older, and Labour voters tend to be younger – the former are more likely to make formal written complaints, the later more likely to take to social media.
Writing in the Observer, Peter Oborne calls out the BBC for being biased towards to Tories and against Labour, so there is definitely a difference in subjective opinions over what counts as bias.
NB – sociologically speaking, all of the above should be dismissed as subjective value judgments – there is nothing factual about the nature or extent of bias in the BBC in any of this!
Is it possible to measure political bias in the BBC objectively?
For the BBC as a whole, probably not, because it’s so difficult to measure agenda setting – what’s kept out of the news, which is itself ideological.
Where the narrow news agenda is concerned I guess any attempt to objectively measure bias would need to focus on specific programmes – say Newsnight, where one could count the air time given to different guests, and the kind of interaction between the presenter and the guests too, and the amount of time given to pro-Tory and pro-Labour issues.
However, the later is tricky – although inequality is more of a Labour issue, is devoting half a Newsnight programme to it biased towards Labour? It’s still something the Tories have to deal with.
Also, how do decide whether a presenter ‘asking hard questions’ is biased against an interviewee or just doing their job?
In short, it’s difficult to measure bias on Live T.V. shows, much easier in News Papers.
Not sure what the solution is TBH!
The idea behind ‘Nudge’ was that by exploiting traits of ‘human nature’ such as our tendencies to put of making decisions, or to give into peer pressure, it was possible to ‘nudge’ people into making certain decisions.
