Category: content analysis

  • The Internet as an Object of Content Analysis

    Websites, social media posts and similar virtual documents are all forms of secondary data, and thus amenable to both quantitative and qualitative content analysis.     There are, however, many difficulties in using web sites as sources of content analysis. Following Scott’s (1990) four criteria of assessing the quality of documents, we need consider why…

  • Gap Year Blogs – A Thematic Analysis

    Snee (2013) was interested in how representations of cultural difference were portrayed in ‘gap year’ narratives. She sought out blogs containing the phrase ‘gap year’ using two blog search engines (Google blog search and Technorati) and also searched some websites which seems to be associated with the blogs she uncovered through this search. She selected…

  • Evidence of Right Wing Media Bias

    Is there a right-wing bias in the British media? Here I explore some of the sociological evidence which suggests that there is a right wing bias in the media and point out some of the limitations of this evidence. In a recent (May 2017) interview with the Radio Times, David Dimbleby pointed out that Jeremy…