Tag: Bobo DOll
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The hypodermic syringe model of audience effects
The media has a direct and immediate effect on a passive audience
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Bandura, Ross and Ross (1961) – The Imitative Aggressive Experiment
This classic example of a laboratory experiment suggests that children learn aggressive behaviour through observation – it is relevant to the Crime and Deviance module, and lends support to the idea that exposure to violence at home (or in the media) can increase aggressive and possibly violent behaviour in real life. Bandura, Ross and Ross…
